Biography

Aaron Crittenden has served as our President of Rx Marketplace since March 2025. Aaron has been at GoodRx since 2020, most recently serving as our Senior Vice President of New Business where he led and built our pharma manufacturer solutions business. Prior to GoodRx, Aaron founded ReMy Health which focused on delivering electronic data to help automate specialty hubs and manufacturer affordability solutions in addition to developing portions of the PillPack data network. Aaron began his career at Allscripts, holding a variety of positions including ownership of electronic prescribing, pharma and PBM innovation as well as the patient portal business. Aaron holds a B.S. degree in Biochemistry and Finance from Oral Roberts University.